Opticians’ re-branded lenses and how to identify the originals

Have you heard of the name “Easyvision” before? This is a contact lens in disguise. Highstreet opticians sometimes relabel lenses, for their convenience but at your expense. To create an entirely new packaging does not come for free, so why pay for the overheads when you can actually buy the same lens cheaper in its original packaging online?

How to find your original contact lenses

  1. Find the material on your box or lens container (Omafilcon, Comfilcon, Nelfilcon for example).
  2. Insert the material name into our search field on top of this page and hit enter.
  3. If several lenses appear, verify which lens that is yours by checking BC (base curve) and DIA (diameter) comparing with your current lenses.
  4. You can also check our quick overview of the most common privately labelled lenses.

Why do opticians rebrand contact lenses?

Highstreet opticians such as Specsavers, Boots, Dollond & Aitchison and Vision express are commonly taking the original contact lenses, putting them into their own packaging. This is confusing for you as a customer, but clever by the optician as their product appears unique despite the content being identical. They can then charge more, which does not benefit you as a customer. Vision Direct sells original branded lenses and can therefore offer lower prices.